Society for the Promotion of Indian Classical Music And Culture Amongst Youth - ASU Chapter

Arizona State University, Tempe, AZ 85281


The movement started in 1977 on the campus of the Indian Institute of Technology (I.I.T), Delhi, when four young students got together and organized a Hindustani Vocal Recital by the Dagar brothers. They called themselves SPICMACAY - Society for the Promotion of Indian Classical Music And Culture Amongst Youth. Their aim was to revive interest in Indian cultural tradition and music among the youth. They worked on a fairly simple principle - If Mohammed won't come to the mountain, the mountain must go to Mohammed. They got in touch with major artistes - musicians and dancers -famous enough for cultural novices to recognize. These artistes went to schools and colleges and performed free of cost. The initial response was disheartening. A whole generation of Indian youth had turned its back on the five thousand years of Indian culture. To get them reacquainted, SPICMACAY had to work against a massive tide of ignorance and apathy. After an initial rough ride, SPICMACAY picked up momentum, and today, it operates in over 200 cities and towns all over India and all over the world.

ASU Chapter – Origin and our aim

The ASU Chapter of SPICMACAY was founded in 1994. We are a registered student organization at ASU, primarily funded by organizations like ASASU (Associated Students of Arizona State University), CET (Campus Environment Team), PAB (Program and Activities Board) and by voluntary donations. We are a voluntary student organization, whose main aim is to spread awareness about the rich Indian culture, using art as our medium. Our programs reach out to the surrounding community by taking Indian arts to the local schools, bringing prominent Indian artists to perform in the valley and holding interactive exhibitions about India. We organize at least one concert of Indian classical music or dance every semester and showcase various aspects of Indian Culture and Heritage through exhibitions.