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Database Information    /lib/includes/new Some Full Text

Description:
The Ad*Access presents images and database information for over 7,000 advertisements printed in U.S. and Canadian newspapers and magazines between 1911 and 1955. Ad*Access concentrates on five main subject areas: Radio, Television, Transportation, Beauty and Hygiene, and World War II, providing a coherent view of a number of major campaigns and companies through images preserved in one particular advertising collection available at Duke University. The advertisements are from the J. Walter Thompson Company Competitive Advertisements Collection of the John W. Hartman Center for Sales, Advertising, and Marketing History in Duke University's Rare Book, Manuscript, and Special Collections Library.
Date Range:
1911 - 1955
Updated:
Unknown
Includes:
Full text
Subject Coverage:
Advertising; Marketing
Types of Materials Covered:
advertisements
Geographic Scope:
United States, Canada
Content Provider:
Duke University
Software Requirements:
Web browser